Las Vegas was alive last week with tire and automotive professionals at SEMA and AAPEX. The Tire Guru team was on the show floor showcasing software designed specifically for tire shops and celebrating the standout performers in the industry.
Tools Built for Tire Shops
At our booths in Las Vegas, we showcased the Tire Guru system and Tire Price Optimizer, a unique tool that helps tire shops:
- Optimize tire pricing to maximize revenue with real-time market data
- Track inventory trends for smarter stock management
- Streamline operations with easy, one-click tire price adjustments
We also demoed our newly released Tire Link Wholesale Platform, which enhances the customer ordering process. Our goal is simple: give tire shops software that helps them operate efficiently, make smarter pricing decisions, and serve their customers better.
Celebrating Tire Shop Excellence
The week’s highlight was the Shop Hero Awards ceremony at SUGARCANE in The Venetian. Tire Guru proudly sponsored the Sales Super Star Award, recognizing Wickel Tire Pros for their strong sales performance over the past year.
We also celebrated the overall Shop Hero Award winners, Eric and Jamie Carlson of Ervine’s Auto Repair, whose leadership and dedication exemplify excellence in the industry. The awards reminded everyone that tire shops play a key role in their communities and the automotive aftermarket.
Connecting with the Tire Shop Community
On the show floor, the Tire Guru team connected with tire shop owners from across the country, sharing insights about optimizing operations and improving sales. The conversations were engaging and highlighted the challenges and opportunities that tire shops face today.
Looking Ahead
SEMA & AAPEX 2025 reinforced that tire shops who leverage technology, focus on performance, and prioritize their customers are the ones getting ahead in the industry. We had an incredible time at the shows, and can't wait to see what 2026 has in store for all the hardworking folks we met in Vegas.
